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CTM is an industry-supported Center of Excellence within USC's Marshall School of Business, focused on the Network Digital Industry (NDI). CTM is devoted to three primary endeavors:

  • Research
  • Executive education
  • Executive networking

Our research programs provide insights into the opportunities for the application of new technology. Our Executive Education programs help middle and senior management improve their knowledge and skills to lead, and our Networking events, especially our Executive Round Table, provide exceptional forums for exchanging views and meeting with other corporate leaders and academic researchers.

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Corporate Member

Upcoming Events

Recent Research & News

Gain benefits and take advantage of our leading edge research, education and networking Read

Executive Interviews

CTM talks with Robert Vrij, Chairman and CEO, Openwave Systems, about the advertising innovations occurring that will drive new revenue streams. Read
CTM talks with John Gerzema, Chief Insights Officer Young & Rubicam, about Energizing Brands: The Key to Innovative Value Propositions.. Read
CTM talks with John Maloney, General Manager of Value Networks, LLC about Value Networks and how they create and economic value
Read
Archive of Prior Executive Interviews

 

 

 

 

 

 

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 September 21, 2008
CTM Education: Advanced Management Program (AMP)  
November 23-25, 2008 

7th Annual Global Mobility Roundtable
Auckland, New Zealand

 Recent Events

Executive Round Table
February 28-29, 2008
Innovative Value Propositions For the Digital Content in the Networked Digital Industry
Event page with Powerpoint downloads 

 

 

 

In connection with our successful May, 2, U-NDI Workshop; "The Millennial Generation: Revolutionizing the Enterprise Workspace?" CTM is in partnership with Communitelligence and conducting the first research efforts to determine the degree to which Millennial generation technologies
are beginning to penetrate the corporate world.  Please click here to participate in this survey.

USC Marshall’s CTM expands research, becomes institute.
Renaming and other changes reflect transforming industry. Read more
The DVR Wars: Can Advertisers Strike Back? We have always avoided ads; DVRs just make us more efficient. Background.
Wrap up
Understanding the Networked Digital Industry (U-NDI) event
looked at the future Advertising challenges with new technologies.
Click here for the Wrap up link for this December CTM Speak and Spark event Workshop: Building a Better Business Model for Advertising in the Networked Digital Industry 
6th Annual Global Mobility Roundtable, "Niche Evolution in the Mobile Business Ecosystem" Wrap up and Papers

Institute for Critical Information Infrastructure Protection Develops Systemic Security Management Model. White paper by Laree Kiely and Terry Benzel.

2007
Wireless Mobile Data Services Study (WMDSS)