Department: Lloyd Greif Center for Entrepreneurial Studies
Lloyd Greif Center for Entrepreneurial Studies
At the Lloyd Greif Center for Entrepreneurial Studies students learn a mindset that sets them apart and better positions them to make a positive difference in the world. This mindset is about much more than just founders and founding processes. It is about adaptable, flexible thinking; assessing and managing risk in dynamic, uncertain environments; and finding and pursuing new opportunities.
DEGREES + COURSES
UNDERGRADUATE MINORS
Entrepreneurship Minor
For non-business majors, this minor provides an understanding of entrepreneurship and the entrepreneurial mindset. To enroll in this minor, students must have completed a minimum of 32 units of college-level course work and have a minimum overall GPA of 2.75.
Social Entrepreneurship Minor
Provides students from all undergraduate majors with an understanding of social entrepreneurship and its relationship to government and public policy as well as an understanding of management skills specific to starting and maintaining a social enterprise.
Innovation: The Digital Entrepreneur Minor (with the Viterbi School of Engineering)
Introduces students to the elements and concepts central to launching a digital venture, including digital disruption, ideation, high-tech product management, online customer acquisition, technology implementation, online business models, digital marketing and monetization.
Technology Commercialization Minor (with the Viterbi School of Engineering)
Explores the economic, technological and entrepreneurial aspects of commercializing new technologies. Designed for students with varied interests who might start technology-based ventures ir work for new to established technology companies.
Media Entrepreneurship & Economics Minor (with the Annenberg School for Communication and Journalism)
Equips students with the interdisciplinary skills and critical frameworks to navigate ongoing transformation sweeping the media industry, with a particular focus on the key economics forces reshaping television, film, music, and news.
Performance Science Minor
This minor teaches the science, best practices and applied processes to instill a high-performance mindset though a multi-disciplinary curriculum spanning business, psychology, biology, philosophy, and athletics.
Game Entrepreneurism Minor (with the School of Cinematic Arts)
A minor for students interested in building a business in the games and digital media industry. Building on the business, production and management courses in the Interactive Media Division, this minor culminates in our advanced game project course and provides students with hands-on mentorship.
GRADUATE DEGREES
Master of Science in Entrepreneurship and Innovation (MSEI)
The program offers individuals with a passion for entrepreneurship the critical skills and knowledge they need to create the next great companies of the future. An accelerated and highly experiential degree, the MSEI can be completed in just 12 months, putting students on a fast track to launching new business opportunities within large organizations or starting their own enterprises.
For degree requirements, please check the COURSE CATALOGUE.
Master of Science in Social Entrepreneurship (MSSE)
Whether for-profit or nonprofit, enterprises that balance social missions with financial missions can offer innovative antidotes to problems in education, health care, poverty and health. Social entrepreneurs are designing and managing these impact organizations. From global microfinance to mission-based pharmaceutical companies to local workforce development programs, enterprises and programs across the globe "look, smell and taste" like businesses while holding social mission as the driving force.
With a Master of Science in Social Entrepreneurship from the Marshall School of Business, you will experience a business education geared to the unique aspects of social impact. You will be prepared uniquely to become a leader in the field. You will balance your head and heart as you embark on a career with meaning and attack the most pressing global challenges.
GRADUATE CERTIFICATES
Graduate Certificate in Technology Commercialization
Students participate in the entire spectrum of the commercialization process, from invention to venture funding, while potentially becoming stakeholders in a new technology venture.
NEWS + EVENTS
Snoop Dogg Shares Wisdom with Marshall Students, Wins Entrepreneur of the Year
The renowned rapper, actor, and entrepreneur spoke to Professor Albert Napoli’s class about his entrepreneurial mindset and his positive approach to relationships.
USC Marshall in the Media: November 2024
USC Marshall School of Business faculty are featured in national and regional publications as thought leaders and experts in their fields.
Quoted: Glenn Fox in The Washington Post
FOX, assistant professor of clinical entrepreneurship, spoke with The Washington Post about his research connecting the practice of gratitude to social bonding and joy.
Quoted: Jessica Jackley in Los Angeles Business Journal
JACKLEY, professor of the practice in entrepreneurship, tells LA Business Journal of the benefits to startups with support from Inclusive Action for the City and other community development financial institutions (CDFI).
USC Marshall Startup Incubator Welcomes 250th Company
The USC Marshall Greif Incubator has helped over 250 Trojan founders launch and scale their businesses.
FACULTY
FULL-TIME FACULTY
Dr. Anthony Borquez is an expert at building and scaling creative tech businesses. He is the founder of Grab, a leader in augmented and virtual reality. He also founded Blue Label Games, an early leader in mobile game development, later acquired by Konami.
Abby Fifer Mandell is an award-winning educator, user researcher, master facilitator and design strategist. As senior lecturer in entrepreneurship and founding executive director of the Brittingham Social Enterprise Lab, Abby has guided hundreds of individuals and organizations to apply user-centered design to challenges faced by individuals and families worldwide. Community foci include older adults, farmworkers in California’s Central Valley, and adults diagnosed with Type 2 Diabetes. Abby won the Academy of Management Innovation in Entrepreneurship Pedagogy Award in 2018. Prior to USC, Abby lectured at American Jewish University and designed educational facilities with Brailsford & Dunlavey. She is a Wexner Heritage Fellow, serves on the advisory board of United Parents and Students, and in 2023 received the USC Mentoring Award for Faculty Mentoring Undergraduate Students.
Dr. Glenn Fox is a faculty member at the University of Southern California's Lloyd Greif Center for Entrepreneurial Studies, in the Marshall School of Business. His current projects focus on neural systems for emotion regulation, high stakes training, and developing entrepreneurial mindset skills in founders and business leaders.
Glenn received his Ph.D. in Neuroscience from USC, where he focused on the neural correlates of gratitude, empathy, and neuroplasticity. Currently, Glenn is the Director and Founder of the USC Found Well Initiative which aims to understand and promote entrepreneurial mindset in founders and business leaders.
Elissa's research concerns social networks in new venturing – encompassing network development for startup resource acquisition and crowdfunding. Her work has been published in journals including Journal of Management and Entrepreneurship Theory and Practice. Before joining USC, Elissa was on the faculties of Loyola Marymount University and Baruch College.
